You’ve probably heard that cold emailing is a thing of the past. Critics say it will send your emails directly to the spam folder annoying your recipients in the process, and I won’t tell you that … [Read more...]
What Is A Good Email Open Rate and How You Can Improve It
The first indicator for a successful email campaign is how many people open the email you sent. Setting a target will help you analyze success or failure in the campaign. Defining that target … [Read more...]
How to Make the Most of Your Customer Onboarding Process
Do you want to hear the good news or the bad news first? OK, let’s go with a downer – the odds are that 71% of your new users will churn within three months after they downloaded or … [Read more...]
6 Mistakes You Need to Avoid In Your Introduction Emails
Writing and sending emails are part and parcel of anyone’s professional life. Marketers send emails to consumers to promote their products. Businesses that are looking to increase brand awareness and … [Read more...]
Nail Your Cold Email: 3 Things We Learned Analyzing 683,000 Emails
I’ve started experimenting with cold email prospecting and have always thought I was a creative writer. It turns out, creativity alone is not enough to have prospecting success. Whether … [Read more...]
How To Level Up Your Email Campaigns With Customer Journey Mapping
Your customers are at the heart of your business, and knowing what they want is the first step in creating a customer-centric brand. This requires you to have a thorough understanding of your … [Read more...]
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