In just four years, Peter Caputa and his team have grown Databox — which helps companies pool all of their performance data into one spot — to almost $4 million in ARR. The Databox platform … [Read more...]
How to Make the Most of Your Customer Onboarding Process
Do you want to hear the good news or the bad news first? OK, let’s go with a downer – the odds are that 71% of your new users will churn within three months after they downloaded or … [Read more...]
First-Hand Tips for Expanding Your Customer Base
Running your own business can be tough. But one thing that’s even more complex is setting it up and getting the ball rolling. Building your product or service, landing your first … [Read more...]
Top-Of-The-Funnel Content: How To Attract Potential Customers Without Selling
The idea of a sales or conversion funnel is thrown around a lot in digital marketing circles. While beginners might understand the concept at a superficial level, they might not be clear about all the … [Read more...]
How To Level Up Your Email Campaigns With Customer Journey Mapping
Your customers are at the heart of your business, and knowing what they want is the first step in creating a customer-centric brand. This requires you to have a thorough understanding of your … [Read more...]
How I Used My Experience to Get 12 Customers in 19 Days
Here’s a short but useful account of how I managed to land 12 customers in just 19 days. And yeah, it’s not for bragging purposes, but to help you do the same - get customers and your … [Read more...]
9 Proven Strategies to Reduce Customer Attrition
The truth is, some of your customers will take off (or even worse, ghost on you!), no matter what you do to prevent them, as there are some factors you just can't control. However, as a high … [Read more...]
