Lead generation, the first part of your sales process, is a complex, resource-intensive, and time-consuming endeavor. Without it, you’ll end up with a depleted pipeline and no sales opportunities … [Read more...]
Important Things To Know Before Launching a B2B Podcast
James Carbary knew he liked content marketing, but he didn’t set out to host a podcast. In January 2015, James founded Sweet Fish Media, a blog writing agency. Sweet Fish started writing … [Read more...]
Ways to Boost Summer Sales and Avoid a Seasonal Slump
Summer is, in general, a pretty slow season for many businesses. Many prospects can’t wait to clock out and start their vacation or staycation, so no wonder that you’ll be getting that “call … [Read more...]
Email Copywriting: How To Create Effective Email Copy That Converts
Email marketing is still one of the most effective and profitable strategies as it generates an exceptionally high ROI – for every $1 you spend you’ll earn $38. This is why many small … [Read more...]
12 Ways to Shorten Your Sales Cycle and Speed It Up
A salesperson’s sales cycle is very hectic, we all know that, but no matter what by the end of the month we have to hit our targets. Only closing counts, which means that all your efforts are … [Read more...]
7 Simple and Bulletproof Strategies for Lead Nurturing
Back in the 20th century, when traditional marketing was peaking, salespeople and marketers used pushy ads and commercials to attract their potential customers. So, it was perfectly normal to … [Read more...]
