1. Start #hashtagging on Twitter & Instagram that your company will be at the trade show Social media is free and a great tool to use before trade shows. Whenever I go to trade shows, I always … [Read more...]
How to Book More Demos and Discovery Calls Today
We’ve already established that being proactive is a make-it-or-break-it factor in sales. If you’re not going out of your way to generate more leads, your business will stall and your revenue … [Read more...]
Steps Involved in Creating an Effective Outbound Sales Strategy
Due to relatively low conversion rates, at least when compared with inbound, outbound sometimes gets treated almost as an afterthought. That’s not to say that people ignore it completely, but … [Read more...]
Why You Need to Leave BANT Behind, and What to Replace It With
In the pre-internet age, selling and lead qualification methods used to be so much simpler. Buyers didn’t have as many sources of information on your product, there were fewer competitors, products … [Read more...]
6 Types of Video That Will Skyrocket Your Conversions and Profit
Content still rules big time! No matter what industry you’re in, it’s essential to educate, entertain, and compel your prospects as that will get them more attached to your brand and increase … [Read more...]
10 Signs That the Prospect Isn’t the Right Fit
Stats say that at least 50% of your prospects aren't a good fit for what you sell. As if generating leads and attracting potential customers isn't complex enough, salespeople have to deal with yet … [Read more...]
