The customer is not a moron. She’s your wife. David Ogilvy Times and marketing trends change, but there’s one thing that never goes out of style – the importance of … [Read more...]
Link building: 8 easy tactics you can try
You’ve probably heard it before: You need SEO for your business to succeed in today’s online environment. But, what exactly is SEO? To put it simply, SEO or search engine optimization is a … [Read more...]
Does Seasonal Marketing Really Work?
Online retailers raked in a whopping $6.2 billion during Black Friday 2018. But it’s the stat provided by Mastercard Spending Pulse, according to which the cumulative online and offline sales … [Read more...]
3 Ways Marketing Can Boost Your Sales
You’ve worked hard and created a great product that you’re absolutely sure is something that the market needs. Now what? It won’t sell and make any profit unless you spread the word, … [Read more...]
How to Make Your Sales Explode by Taking Your Branding to the Next Level
You should take your branding very seriously if you want to boost your sales, and by this, I mean both your personal and business branding, as these two components have become … [Read more...]
What is Brand Equity and How to Maximize It
Great products sell themselves. I couldn’t agree more with Kevin Systrom, co-founder of Instagram, but as a salesperson and a business owner, I have to say that although indispensable, … [Read more...]