Cold outreach isn’t an easy game to play. You'll encounter numerous rejections that can be disheartening, but it becomes even more frustrating when your recipients consistently ignore your … [Read more...]
9 Tips for Crafting a Killer Email Subject Line
Life is about the little things that make a big difference. The same can be applied to email marketing. Those couple of little words that make up an email subject line are major factors when … [Read more...]
16 Most Effective Sales Email Templates with Examples
Our clients frequently ask us what they can do to improve the performance of their campaigns, so let’s dive into the subject and discuss the anatomy of the most effective sales email … [Read more...]
Pros, Cons, and Best Practices of Using Video in Emails
With two-thirds of people overwhelmed by their inboxes, it’s no wonder sales reps are looking for new ways to break through to prospects and achieve higher open rates, let alone replies. Some reps … [Read more...]
How to Boost Your Cold Email Response Rate
Let’s be fair and admit that cold outreach puts us in a very awkward situation. It’s actually like coming up to a total stranger on the street and trying to talk to them. OK, I’m exaggerating, … [Read more...]
Why You’re Not Getting a Reply: A Cold Email Review
Chances are, your inbox is overflowing with promotional emails, including numerous cold sales messages competing for your attention. As a sales rep, you might be a bit more open to reading them … [Read more...]
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