Cold calling vs cold emailing? This dilemma is frequently faced by marketers and salespeople. Which sales strategy is better? And neither tactic is something that they like doing, and … [Read more...]
How to Effectively Introduce Yourself in an Email
Reaching out to a person you’ve never had contact with before is challenging. The first thing you should get right is capturing their attention and intriguing them enough to click on your … [Read more...]
6 Persuasive Sales Techniques to Use in Your Next Cold Email
Email can be a powerful strategy when it comes to selling someone on something. On the other hand, it’s pretty challenging as you have only a couple of seconds to convince your prospects to … [Read more...]
10 Reasons Your Emails Are Being Ignored
Cold outreach isn’t an easy game to play. You'll encounter numerous rejections that can be disheartening, but it becomes even more frustrating when your recipients consistently ignore your … [Read more...]
Pros, Cons, and Best Practices of Using Video in Emails
With two-thirds of people overwhelmed by their inboxes, it’s no wonder sales reps are looking for new ways to break through to prospects and achieve higher open rates, let alone replies. Some reps … [Read more...]
How to Boost Your Cold Email Response Rate
Let’s be fair and admit that cold outreach puts us in a very awkward situation. It’s actually like coming up to a total stranger on the street and trying to talk to them. OK, I’m exaggerating, … [Read more...]
Why You’re Not Getting a Reply: A Cold Email Review
Chances are, your inbox is overflowing with promotional emails, including numerous cold sales messages competing for your attention. As a sales rep, you might be a bit more open to reading them … [Read more...]
