Selling is hard. You have to get your audience’s attention and then convince a person to make a purchase. One of the most effective ways to engage and convert your audience online is through … [Read more...]
What Is A Good Email Open Rate and How You Can Improve It
The first indicator for a successful email campaign is how many people open the email you sent. Setting a target will help you analyze success or failure in the campaign. Defining that target … [Read more...]
How to Write a Prospecting Email That Will Generate a Response
It’s clear that things won’t go back to normal, at least to so quickly, which is why remote prospecting is our future. And even when social distancing is over, email prospecting will remain a helpful … [Read more...]
Cold Calling vs Cold Emailing: Which Sales Strategy Is Better?
Cold calling vs email prospecting? This dilemma is frequently faced by marketers and salespeople. Which sales strategy is better? And neither tactic is something that they like doing … [Read more...]
5 Reasons Why I Didn’t Respond To Your Cold Email
How are your cold emailing efforts going? If the answer is "not good", there might be a reason for that. Do your emails look like this one that I recently received? If so, the good news is … [Read more...]
6 Mistakes You Need to Avoid In Your Introduction Emails
Writing and sending emails are part and parcel of anyone’s professional life. Marketers send emails to consumers to promote their products. Businesses that are looking to increase brand awareness and … [Read more...]
Nail Your Cold Email: 3 Things We Learned Analyzing 683,000 Emails
I’ve started experimenting with cold email prospecting and have always thought I was a creative writer. It turns out, creativity alone is not enough to have prospecting success. Whether … [Read more...]
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