So far we have established that email marketing is still huge and that its importance hasn’t been diminished by social media and other communication channels. For example, 80% of small … [Read more...]
9 Outreach Strategy Examples That Will Engage Your Audience
Reaching out to your prospects, potential business partners, influencers, and pretty much anybody you want to establish some kind of connection with can be pretty tricky. There are lots of … [Read more...]
Ways to Boost Summer Sales and Avoid a Seasonal Slump
Summer is, in general, a pretty slow season for many businesses. Many prospects can’t wait to clock out and start their vacation or staycation, so no wonder that you’ll be getting that “call … [Read more...]
Email Copywriting: How To Create Effective Email Copy That Converts
Email marketing is still one of the most effective and profitable strategies as it generates an exceptionally high ROI – for every $1 you spend you’ll earn $38. This is why many small … [Read more...]
12 Ways to Shorten Your Sales Cycle and Speed It Up
A salesperson’s sales cycle is very hectic, we all know that, but no matter what by the end of the month we have to hit our targets. Only closing counts, which means that all your efforts are … [Read more...]
7 Simple and Bulletproof Strategies for Lead Nurturing
Back in the 20th century, when traditional marketing was peaking, salespeople and marketers used pushy ads and commercials to attract their potential customers. So, it was perfectly normal to … [Read more...]
How to Overcome 3 Most Common Cold Email Outreach Challenges
Cold outreach. Even the phrase itself is enough to send shivers down many salespeople’s spines and make their blood run cold (pun intended). Nevertheless, this old-fashioned tactic … [Read more...]
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