Every business has its lapsed customers. These are the clients who’ve dropped off the radar, for many reasons. A customer may have stopped buying your products or services because they were … [Read more...]
The Best Ways To Use Video In Email
Video is an incredibly powerful tool for getting attention, communicating clearly, and creating lasting impressions. It captures layers of human communication that text never could such as tone, … [Read more...]
How to Create the Best Follow-Up Email Strategy (With Examples)
Here is a situation you probably experienced a number of times. You are working tirelessly to generate new leads, create the best prospecting strategy, write the perfect outreach email. You send the … [Read more...]
How to Write a Follow-Up Email After Your Prospect Fails to Respond
The odds are that your carefully crafted prospecting email won’t generate responses from all recipients. But that doesn’t mean that you should give up on them and leave all those business … [Read more...]
Why Are Your Emails Being Ignored and How to Break the Vicious Circle of Getting the Cold Shoulder?
So, you’ve created a great product or service that can significantly improve the life of your potential customers, and you want to shout about that from the rooftops. But, since that’s not an option, … [Read more...]
11 Tips for Writing Emails That Will Get You Tangible Results
Email marketing is still one of the most important marketing strategies, both in the B2B and B2C industries, and it seems that’s not about to change soon. It is considered one of the most … [Read more...]
Follow-up: 11 Rules to Get it Right
Cold calling is at the top of salespeople’s hate list, that’s for sure, but it seems that "follow-up" upholds second place. However, statistics show that 80% of sales require 5 follow-up phone … [Read more...]
